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Importance of Social Media for Campgrounds

A look at why social media marketing is vital to the RV industry. Not taking advantage puts you at a severe disadvantage when compared to your competitors. Establish a social media presence and show your following what you have to offer.

Taking control of your social media web presence is an essential part of running your own business. Now that doesn’t even mean you need to run and manage all of your social media pages. Instead, what it means is that your name needs to be out there and circulating in certain communities. For example, if you are a campground in Georgia, it makes sense for your campground to join a Facebook group that talks about campgrounds in Georgia. At the very least, you would want to reach out to the Facebook group owner and explain to them who you are and try to become a member of that group. Social Media for campgrounds can be a tricky topic to conquer. But with the right team around you, it becomes a much easier task.

Of course, social media for campgrounds goes farther than reaching out to small Facebook groups. But that is the least you can do to get your name out there through social media. There are also Instagram campaigns, Twitter, Facebook campaigns, and a whole assortment of other methods that you can do to get your name out there.

Social Media For Campgrounds-How To Effectively Market

Social Media For Campgrounds-Marketing
Photographer: dole777

33% of customers discovered new products, services, and brands on social media.

It can be easy to decide where you should start and how much marketing you should focus on. The two channels that need to be part of your social media for campgrounds marketing campaigns are Facebook and Instagram. Since Facebook owns both companies, it is often easy to link campaigns between the two platforms to reach several users. Signing up is as simple as heading to their homepages and creating a new account for your business. Once started, all you need to do is start your advertising campaign, and you are on the way to reaching thousands of customers. This is extremely powerful since you can target specific age groups, areas of the country, and even genders.

To understand just how powerful and effective social media for campgrounds marketing campaigns can be, all we have to do is look at the numbers. A recent study by eMarketer found that 33% of customers discovered new products, services, and brands on social media. In another study, we see 72% of marketers use social media to bring in brand-new clients. If the top players are doing it, why wouldn’t you? And a whopping 92% of marketers say that investing in social media marketing generates their business exposure. It is plain to see just how powerful social media marketing can be for your RV campground.

By not being on Social Media, you are missing out. Missing out on:

  • Visitors
  • Lifelong Customers
  • Valuable Feedback
  • Controlling Your Image
  • And more

Make the Change Today to Your RV Social Media Plan

I hope you now understand the importance of social media for campgrounds. Using it can extremely increase the reach of your business. rvResortScout uses its Instagram following to help blast out messages for campgrounds that choose to make use of this service. We have seen an increase in traffic for customers who have used this service. Demonstrating the power of social media marketing. Please book an appointment with our marketing specialist, so we can get you on a plan that is perfect for you.

However, just being on social media isnt enough these days. Asking the right questions and engaging with your audience will help you stand out from all the other brands competing for your Customers attention. So check out “What Are Good Social Media Questions To Ask Your Customers“. This article will give you 10 easy-to-implement questions you can ask your audience. They are meant to help generate engagement immediately.

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