This article will strive to show the importance of a website backup plan. Not having a backup plan in place can prove fatal to the success of your website. Nothing is more damaging to a business than losing all the data you have worked so hard to collect. We will cover the story of Stacy. A customer of ours who thanks to her rvCares plan was able to restore her website after a major mistake.
Finding your target audience is crucial for the success of your business. Failing to do so can lead you to market to the wrong segments and wonder why you are not generating any traffic. Learn how to find your target audience. Think like them and understand what they are looking for. This article will serve as a guide in helping you identify your audience.
If you’re a business owner looking to calculate ROAS then this article will help you do just that. It will also show you how you can go about creating a digital product and then using ROAS to gauge the effectiveness of the campaign.
Running a technical SEO audit can seem a bit scary, especially if you do not know all the benefits associated with it. Luckily, an SEO audit is only here to help you, unlike some other audits we know of. In this article, we will cover the basics of a website audit and go through a website audit checklist that will allow you to perform a rudimentary self-audit. We will cover topics such as better visibility, improved performance, weak spot identification, and more. As always rvResortScout strives to be your RV marketing solution and our website audit is just one of the many tools we use to better serve our customers.
Creating clever ads that specialize in capturing attention is something many business owners struggle with. rvResortScout has put together this article that goes over the basics of creating great ads. After reading you should feel more comfortable creating these ads.
This article will serve as a basic checklist that all website owners should adhere to before launching their website. Regardless, of the size of the change (a complete redesign or a simple image change), everything should be tested. Address issues such as content, images, and responsiveness of your website before you are ready to publish the changes. Keep in mind this list just scratches the surface of items that should be checked but it is the perfect place to start.
This article will help you learn how some of the most commonly used colors in brands help shape consumer’s perceptions. Each color has a set of emotions, both negative and positive, associated with it. Knowing this can make a huge difference in how you market to your customers.
A comprehensive overview on how to create a thank you video. We will cover topics such as writing out a rough plan, having laser focus, keeping it short and sweet, and more. After you read this article you should be well on the way to creating your own thank you video.
This article gives a quick overview of how you can effectively write blog articles for your business. Often, business owners are bogged down or simply do not see the value in creating articles. Not only do they help significantly grow your fanbase, but they are also pivotal in gaining your customer’s trust. Learn a few of the most common topics businesses owners blog about.
This article is a comprehensive overview of customer lifetime value and how you can increase it. Increasing your customer’s lifetime value gives you the opportunity to maximize your profits from every single customer. We go over techniques on how to upsell, email marketing, providing valuable offers, and more. Understanding CLV can help you market smarter, maintain relationships with customers, and gain a better understanding of your business as a whole.